Lead generation for B2B companies with HubSpot
B2B lead generation is an effective way to find new customers. You can see who shows interest in what content and then you can start very targeted campaigns that lead to the acquisition of customers. In online lead generation for B2B companies, many data streams come together behind the scenes. Coordinating these lead generation streams with HubSpot is a wise move.
B2B lead generation: an important growth engine
There is only one reason why B2B companies choose lead generation, and that is growth. Getting revenue from existing customers is good, but finding new customers creates growth and new recurring revenue. Lead generation is therefore unsurprisingly one of the main goals of virtually every B2B content marketing team.
Most important lead generation services
Lead generation at Vet Digital consists of four main services:
Inbound MarketingInbound is all about putting your prospects and customers first. You create and deliver the content that creates value for your target audience(s), people show interest and find you and your services. Inbound Marketing focuses on relevant, helpful content, aided by HubSpot, with which you coordinate marketing and sales campaigns behind the scenes.
Cold calling, does that still exist? Not if it’s up to Vet Digital. With Inbound Sales you help customers instead of selling them something. What you present to a customer must be appropriate and a solution to a challenge or problem. Vet Digital helps you optimise and automate the sales process, make your salespeople work more productively and support them with the right sales content.
Account Based Marketing
With Account Based Marketing (ABM) you focus on a smaller target group of companies you want to connect with. We help you define target groups, the right content, and a tailored “experience” for the different personas. HubSpot is equipped with a variety of ABM options that make it easy to find and reach the most interesting target customers and accounts.
Looking for suitable employees for your organization? Consider Inbound Recruitment. You create and share valuable content in your networks, tailored to the type of person you are looking for. Within HubSpot, you define different types of content including how you share it with potential new employees. Targeted, considering interests, generations and working conditions.
Vet Digital helps you with B2B lead generation
Lead generation is an effective way to be successful in reaching customers and new employees. If you use HubSpot for this purpose, the possibilities are endless. Can Vet Digital make your lead generation a success?
Schedule directly in my calendar
During an approximately 30-minute call, we will discuss all your questions, goals and challenges. I will be happy to help you further with an approach that suits your needs.
Choose a time in my calendar and I will contact you by phone. See you soon!